Mitel reveals enhanced global partner program

Mitel launches Global Partner Program, focusing on partner recognition, consistency, and market differentiation.

Mitel has launched its enhanced Global Partner Program. This marks a step in their strategy to deliver a compelling global partner experience, recognising partner business momentum and expertise. With over 6,000 partners worldwide, Mitel aims to address the increasing demand for integrated hybrid communications.

The programme hopes to introduce a unified global structure featuring benefits and performance-based incentives. It introduces initiatives for recognising and marketing partners specialising in verticals and emerging technologies such as AI. These elements aim to provide clarity in working with Mitel, acknowledge partner performance, and support market differentiation.

Hybrid, flexibility, and trust are prioritised by customers, as organisations seek cloud flexibility, resiliency, and control. The adoption of emerging technology like AI necessitates a reassessment of business continuity risks. This creates new opportunities for channel partners to guide these organisations through modernisation.

More than 68% of businesses have maintained their current communication systems for over seven years. As many as 60% plan to refresh these solutions within the next three years, with 92% of modernising organisations opting for hybrid approaches. Mitel's enhanced Global Partner Program aims to capitalise on these market trends by strengthening success with partners.

The Global Partner Program seeks to empower partners to retain customers and foster growth efficiently. The modern, points-based system recognises contributions across revenue, specialisation, training, and customer success. Entering 2026, partners hope to benefit from a clear pathway to enhanced competitiveness and long-term growth.

Intended key enhancements include:

  • Points-based framework: Recognises partner value in driving customer success.
  • Higher discounts: Provides a streamlined and predictable experience globally.
  • New customer retention incentives: Promote better engagement and sustainable recurring revenue.
  • Global specialisation recognition: Offers enhanced visibility and customer confidence in partners' expertise.

The market, entering one of its biggest refresh cycles, sees organisations preparing to replace their communication systems. As they transition to integrated hybrid and multi-cloud solutions, Mitel's new Global Partner Program seeks to offer a framework for an ecosystem to succeed in the next phase of growth.

TalkTalk Business has finalised its separation from TalkTalk Group and transitioned to independent...
Arrow Electronics clinches the prestigious 'Distributor of the Year 2025' award, acknowledging its...
Westcon-Comstor is now the first European distributor for Proofpoint professional services,...
The rise of supply chain attacks highlights the vulnerability of MSPs, underscoring the need for...
Infinigate UKI announces partnership with OpenOrigins, enhancing media authentication for UK's...
Securonix launches Sam, the AI SOC Analyst, and Agentic Mesh with AWS, introducing a new AI-driven...
GTIA introduces elected leaders for the UK & Ireland Community, promoting new initiatives and...
DSAF announces a new initiative and tools to enable 10,000 SMEs to join data spaces, enhancing...