With multiple different issues driving purchase and shoppers using different technologies to buy products, Uwe Weiss, CEO at Blue Yonder, asks how retailers can ever predict customer behaviour?
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With GDPR in the air, an information audit could stop your business hoarding data it will never need, says Dave Nicholson of Axial.
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By Mark Frankish, SAS Data Scientist, SAS UK.
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By Jes Breslaw, Director of Strategy, Delphix.
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